Job Detail

Technical SEO Manager

Technical SEO Manager
Tel Aviv
Full Time
Salary : £ Experience(s) :  Year

Overview

The Technical SEO Manager will be ultimately responsible for the technical performance of all Ladbrokes Coral’s sportsbook and gaming desktop/mobile sites, as well as maintaining and improving the technical SEO health of these domains.

The Technical SEO Manager will be accountable for carrying out all technical site audits and creating a clear guideline of development recommendations which can be implemented throughout our development roadmap.

The Technical SEO Manager works within the Marketing team and reports to the Head of SEO who will be based in Tel Aviv.
Key Responsibilities

  •  Accountable for carrying out regular in-depth analysis and audits of all of Ladbrokes Coral sportsbook and gaming sites in order to provide guidelines to our development teams on how best we can create an SEO friendly infrastructure.
  • Responsible for creating a clear SEO development guideline roadmap and prioritize items in order to maximise the development effort being invested in this area.
  • Be the technical stakeholder for the Marketing team with our IT and development departments to ensure that essential technical website changes are part of the development/IT roadmap.
  • Develop clear long term plans to improve site speed across our mobile and desktop products to ensure all of our gaming and sportsbook sites have industry leading site speeds.
  • Accountable for crawl error management, duplicate content management, indexation issue resolution and ownership of sitemaps to ensure full visibility to Google and Bing crawlers.
  • Work closely with the Senior Sports SEO Manager and the Senior Gaming SEO manager to define and prioritize the key technical requirements for their area and provide technical support for rolling these changes out.
  • Responsible for breaking down complex SEO challenges and presenting back a clear and simple solution to meeting these challenges in order to allow teams outside the SEO department to get a better understanding of the requirements of these projects.
  • Work closely with the technical teams in third party providers such as Playtech and Openbet to ensure upcoming product developments consider all performance elements of SEO.
  • Responsible for driving internal technical education and training on SEO strategy and execution for a range of stakeholders.
  • Accountable for refining our best technical practices for team facing analytics and technical documentation.
  • Responsible for creating and evolving the process for conducting SEO audits that inform and drive long-term strategy in order to increase awareness of SEO technical requirements throughout the company.
  • Support weekly SEO calls on sportsbook and gaming as the subject matter expert related to technical recommendations as needed and work closely with our agencies to ensure their campaigns sit comfortably within our technical roadmap.

Required Skills:

  • Have 3 + years technical SEO experience and a proven track record in working a technical SEO role within the gaming industry.
  • Solid data analysis skills and ability to identify actionable insights from large datasets.
  • Strong understanding of HTML, with also knowledge in C# and Javascript.
  • Strong background in understanding complex architectures and be able to trouble shoot code and provide thorough recommendations
  • Clinical understanding of front and back end web development.
  • Experience with log file analysis and owning this process.
  • A strong understanding of web usability and site design.
  • Proficient with core SEO tools, including Google Analytics, Google Search Console, Google Tag Manager, and ranking tools (i.e. BrightEdge, Searchmetrics, Advanced Web Rankings, STAT, Conductor, Moz, SEMrush).
Contact Us
Enquires
Gala Coral Interactive Ltd 125 Menahem Begin St Tel Aviv Israel